Global Office Automation Limited

About Us

Global Office Automation Limited (GOAL) is one of the leading stationery distribution company with a product portfolio offering world-class products. The company grew from strength to strength making its mark with superior writing and drawing products. From different writing instruments to color ranges, adhesives to calculators, the company has a strong presence in the market for over 20 years. In early 2018, the company started representing FABER-CASTELL and now GOAL is offering more than 90...

Global Office Automation Limited (GOAL) is one of the leading stationery distribution company with a product portfolio offering world-class products. The company grew from strength to strength making its mark with superior writing and drawing products. From different writing instruments to color ranges, adhesives to calculators, the company has a strong presence in the market for over 20 years. In early 2018, the company started representing FABER-CASTELL and now GOAL is offering more than 90 SKUs. Later on, in 2019, with new zeal and positive energy, GOAL became the sole distributor of CASIO Calculators with a huge variety of desktop, handheld, scientific, and label printer calculators. By the end of 2020, GOAL proudly became the sole distributor of Japanese innovative writing instruments, Mitsubishi Pencil (Uni-ball). GOAL is a dynamic company addressing the growing needs of the eighth-most populous country; it is an organization striving to achieve greater heights through sustainable growth over the years.